Introducing

Jonathon Karelse

Jonathon is leading the conversation that Behavioral Economics represents the next big idea for decision making and planning in many companies. He believes that by understanding the causes of biases and heuristics in planning, organizations can make rapid improvements in real-world performance.

As a frequent contributor to the Institute of Business Forecasting (IBF) and APICS, the Association for Supply Chain Management, Jonathon tracks trends and directly influences best practices in Demand Planning and S&OP. He has been cited for his work on Forecast Value Add (FVA) analysis; the integration of Judgement and Business Intelligence into statistical forecasting; and Conflict Resolution in consensus forecasting.

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Recent Publications

Mitigating Unconscious Bias in Forecasting

FORESIGHT: The International Journal of Applied Forecasting

Article

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When Forecasts go Wrong – and Why

Supply Chain Brain Podcast

Podcast

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S&OP Won’t Fix Your Forecast

LinkedIn

Article

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Forecast Value Added Interview with Jonathon Karelse

SAS

Article

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The Human Factor in Demand Forecasting

Supply Chain Brain Podcast

Article

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Your Demand Forecasting Might be Biased. Here’s What You Can Do About It

Article

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Supply Chain Now Podcast: Driving Global Operational Transformation

Podcast

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Your Demand Forecasting Might be Biased. Here’s What You Can Do About It

Article

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